Roosevelt Field - Simon Fashion Now 2013

Welcome to Fashion - Long Island style!

Last week, I was so excited to attend the Simon Fashion Now event hosted at Roosevelt Field. This was a fantastic event that showcased the latest and hottest fall fashion trends for two days through runway fashion shows, product demonstrations, freebies and some great giveaways. The event was free to the public so it was definitely the place to be with your friends.

This was my first time attending a fashion event this big and it was an amazing experience to see all of the planning, marketing, and design that went into such a big event. The clothes were of course just as fabulous!

When I arrived there, I promptly signed up for my free exclusive Simon Fashion Now swag bag that was filled with all sorts of goodies from varying stores inside the mall. Then I took a walk around the stage to check out all of the different vendors there. If you ever have the opportunity, I highly recommend going to events like these because it's a great way to find out about different stores in your area as well as receive some freebies and coupons.

At 1:00 the fashion shows started and of course I took a front row seat! The shows ran every hour and brands like JcPenney, Macy's, Guess, Marciano by Guess, Aerosoles, Call it Spring had some fabulous pieces working the runway (see some pictures below). In between the shows, Simon Fashion Now hosted different games to keep the audience involved. They hosted a game called Ready, Set, Style where they picked stylish fashionistas from the audience to join them on stage for an interactive styling competition to win a SImon giftcard. Go ahead and think about it...a styling competition...fashionistas....win a giftcard? Um yeah I was so going up there (lol).

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Who's that on stage? She, me, her! She did that!

Myself and a partner had two minutes to style a model from head to toe and the crowd had to pick their favorite look and yes I won! My model is the one with the cream jacket and emerald necklace and handbag. So me right?!

After that, Simon Fashion now had these different texting games to win giftcards to stores in the mall and I won a $50 to Bobby Burger Palace as well!

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Overall, the fashion show was a huge success and a great night out. Here's a quick list of a few things I learned:

1. Have your outfit picked out a few days before the event. No matter how many times I say I'm going to pick out my outfit early, I never learn and I wake up rushing trying to go through everything. I hate all of my clothes and of course that's the day you get pulled on stage.

2. Do not use a brand new flat iron days before the event. I just used a brand new Izunami Flat Iron that I ordered (review coming up) and my hair was absolutely pin straight. I had absolutely no body or bounce to it and then I had to stare at the beautiful models with their curls and bounce...hated them (lol).

3. Don't attend the show unless you plan on spending money very soon! The new styles I saw made me want to change my entire wardrobe!

Here's a few pictures from the event (courtesy of the Roosevelt Field Facebook page)

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Were you at the show? What'd you think of it? Sound off in the comments!

Xoxo,

CCC

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Why Social Media Marketing Works!

On the social media marketing section on my blog, I explained many different ways companies like to use their social media channels to connect with customers and create brand loyalty. I just wanted to share one of my most recent social media marketing experiences.

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I recently won a J.A. Henckels Bellasera 45-piece flatware set, service for 8. It retails for $168.

The J. A. Henckles company ran a contest through their email subscription. All you had to do was submit your email! A few days ago I received this prize in the mail.

The box includes:

  • 45-piece flatware set, service for 8
  • 8-each: salad fork, dinner fork, knife, tablespoon, and teaspoon
  • 5-piece service set includes sugar spoon, butter knife, meat fork, serving spoon, and slotted serving spoon
  • 18/10 stainless-steel construction with brilliant, corrosion-resistant finish. Sleek, European-inspired design features smooth profiles
  • Dishwasher-safe for easy cleanup

I haven't had the opportunity yet to use them but the pieces are beautiful, heavy and are very simply styled. It's definitely a gift set that brought my attention to a brand that I was never aware of.

xoxo,

CCC

All opinions expressed herein are my own.

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Connect with me!

Instagram: candycoatedclosets

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http://candycoatedclosets.wordpress.com